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Notice to California Residents
How do you access and update your personal information?
How do you get answers to additional questions regarding privacy and personal information?
The Unlimited Rewards Program (the “Program”) is made available to certain licensed travel agents by Avis Budget Car Rental, LLC, 6 Sylvan Way, Parsippany, NJ 07054 USA (“ABCR”) and through ABCR’s third party provider’s manager Aimia Proprietary Loyalty U.S. Inc., 100 North Sixth Street, Suite 700B, Minneapolis, MN 55403 (“Aimia”). Aimia manages the Program and collects, uses, retains and discloses your personal information on ABCR’s behalf.
By enrolling in the Program, you freely and willingly consent to the transfer of your personal information to Aimia for the purposes of the Program. Your information is stored in the United States. References to“we,” “us” or “our” refer to ABCR and also to Aimia when it is acting with and on ABCR’s behalf.
This Privacy Notice (“Notice”) describes our practices regarding the personal information that we collect from you or that you may provide to us in connection with the Program. We post revisions updates and amendments to this Notice on our website www.unlimited-rewards.com (the “Website”). It is your obligation to visit the Website periodically to review any changes that may be made to this Notice. Your use of the Program constitutes your agreement to be bound by any such changes to the Notice. We will take reasonable steps to provide notice of any material changes to our privacy practices.
If you do not agree with this Notice, you may not participate in the Program. You can find information about the Program Terms and Conditions at https://www.unlimited-rewards.com/terms-and-conditions.
The Program is available to licensed travel agents (“Travel Agents” or “you”) who have enrolled in the Program and comply with its Terms and Conditions.
You can visit our Website without telling us who you are or providing us with any information. However, unless you provide personal information, you will not be able to enroll in the Program. In addition, if you enroll in the Program but later decide to cancel your enrollment (see “What choices are available regarding personal information” below), you will not be able to continue to participate in the Program.
When you enroll in the Program, we collect identification information such as:
We may also collect the referring Travel Agent’s:
When you earn Dollar Rewards through the Program, we collect information about the type of booking made, such as a description of the transaction and the product or service involved. We also collect information about your interaction with us if you contact us by telephone, email, through one of our social media platforms related to the Program (e.g. Unlimited Rewards Facebook page) or otherwise.
We may collect additional information as required to provide and manage the Program.
When you visit our Website, ABCR automatically collects technical information.
Analytics: We use analytics software, such as Google Analytics and others, to help us better understand the functionality of our software on our Website. This software may record information such as how often you use our Website, which features you use or don’t use on the Website, aggregated usage, and performance data. You can opt-out of Google Analytics by using one of the tools provided by Google (search Google Analytics Opt-Out Tool).
Do Not Track: Some browsers have a “do not track” feature that lets you tell websites that you do not want to have your online activities tracked. At this time, we do not respond to browser "do not track" signals, but we do provide you the option to opt out of interest-based advertising.
We collect personal information you provide to us when enrolling or participating in the Program. For example, we collect personal information that Travel Agents submit during the enrollment process or when managing their account details. We also collect personal information as Travel Agents use the Program including earning and redeeming Dollar Rewards. Personal information is also collected when an individual enters a promotion, contest or sweepstake offered in connection with the Program.
We also collect personal information from other sources, such as Program Partners who issue, fund, or redeem Dollar Rewards. Examples of information we receive include account information, enrollment information, transactional information, reward issuance or redemption information, geographic information, and other purchase-related information. We treat the personal information and other information we receive from Program Partners in accordance with this Notice.
We use personal information to:
We may use the information for other purposes as required from time to time in order to provide and manage the Program. We may combine information that does not directly identify an individual with information collected from other sources and disclose the aggregate information to third parties for the above stated purposes.
As a rewards program, the sharing of information between our Program Partners and us is essential to the calculation of your rewards and to delivering rewards to you. We share your personal information with our Program Partners in order to administer and manage your account and the Program, and to develop and provide you with offers, redemption opportunities, products and services.
We may also share personal information with third party service providers who assist us in providing and administering the Program. Third parties may assist us with services such as data hosting, data storage, and marketing. These third parties that process personal information on our behalf are contractually obligated to safeguard information and only use the information provided to them for the purposes outlined in this Notice. We may disclose your personal information and Rewards earning information to your employer and/or the entity affiliated with your travel agency identification number (IATA, CLIA, TID, ARC, etc.) you identify in your profile, and you expressly grant us the right to do so.
We may disclose your personal information in response to any subpoenas, court orders, other legal processes, to exercise our legal rights or to defend against legal claims. We may also disclose your personal information to third parties when we believe it appropriate in order to verify transactions or earnings, investigate, prevent, or take action regarding possible illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of the terms of service for the services you accessed, and/or to protect our rights and property.
Personal information may be shared or assigned to third parties as a result of, or in connection with a sale, merger, change in control, consolidation, transfer of assets, reorganization, bankruptcy, or liquidation.
While transmissions over the Internet are never 100% secure or error-free, we take reasonable steps to protect it from unauthorized use, access, disclosure, alteration, destruction or loss. We require that your personal information is safeguarded using means appropriate to the sensitivity of the information.
Personal information is stored in the United States, however because we operate globally, information may be stored and processed in any country where we have facilities or in which we engage service providers. By using our Website, you consent to the transfer of information to countries outside your country of residence, including the United States, which may have different data protection rules than in your country.
Personal information is retained for as long as required to fulfill the purposes in this Notice, or as may be required by law.
Our Website may be linked to and from another website or contain links to third party sites. You should review the policies of sites you visit to better understand how those sites collect, use, retain and disclose personal information. We are not responsible for the privacy policies and practices of other websites. The inclusion of a link on the Website does not imply our endorsement of the linked website or service.
If you no longer want to receive marketing-related emails from us or our Program Partners on a going-forward basis, you may opt-out of receiving marketing-related emails by clicking “unsubscribe” at the bottom of any email or updating your profile at www.unlimited-rewards.com or by contacting us at:
We may share website usage information about visitors with selected third parties for the purpose of targeting our Internet advertisements. To learn about targeted advertising and to exercise your opt-out choices, visit: http://www.networkadvertising.org/choices/ or http://www.aboutads.info/choices/ (U.S. visitors) or http://youradchoices.ca/choices/ (Canadian visitors).
We recognize the particular importance of protecting privacy where children are involved. Children should not provide personal information on this Website as the Website is not intended for them. We do not knowingly collect or maintain personal information from persons under the age of 13.
If you are a California resident and have an established business relationship with us, you can request a notice disclosing the categories of personal information we have shared with third parties, for the third parties’ direct marketing purposes, during the preceding calendar year. To request a notice, please submit your request to:
Avis Budget Car Rental, LLC
6 Sylvan Way Parsippany,
ATTN: Privacy Officer
Please allow 30 days for a response.
We need your help to keep information up to date and accurate. Travel Agents may access, verify and update their personal information directly online by logging into their accounts.
Travel Agents and other individuals may contact us as follows to access, verify and update information. We may take steps to verify your identity before granting access to a Travel Agent’s information or making corrections.
Avis Budget Car Rental, LLC
6 Sylvan Way Parsippany,
ATTN: Privacy Officer
Last Updated: March, 2018